Content need not be just a creative post or a short form video. If its still relevant, your old content could also be repurposed in a newer format. Give your audience a voice through designing & creating engaging and relevant content that generates conversions and leads for your business. 

It starts with defining your marketing goals, understanding your target audience, creating audience personas, researching/learning market trends and adapting strategies that works.
Let us create content strategy will work for your business, brands and audience.